A lead views a specific page on your website, say, your case study page. You then send targeted follow-up content like one of your more popular case studies. This is an example of what type of email? November 22, 2018 by Editorial Staff 15shares Facebook LinkedIn Pinterest Twitter Email Transactional Marketing Sales Behavioral Join our listSubscribe to our mailing list and get interesting stuff and updates to your email inbox. Thank you for subscribing.Something went wrong.We respect your privacy and take protecting it seriously