Alan wants to see conversion credit assigned to whichever ad a user interacted with just prior to converting, whether it’s a click or an impression. Which attribution model would he use? July 10, 2019 by Editorial Staff 5shares Facebook LinkedIn Pinterest Twitter Email Last Interaction Time Decay Conversion Path Length Join our listSubscribe to our mailing list and get interesting stuff and updates to your email inbox. Thank you for subscribing.Something went wrong.We respect your privacy and take protecting it seriously