Coho Winery wants their ad to display for the keyword “white wines” when a customer’s search query is either “white wines” or “buy wines white.” Which keyword match option should they select? Bing Accreditation Exam November 8, 2018July 31, 2020Editorial StaffLeave a Comment on Coho Winery wants their ad to display for the keyword “white wines” when a customer’s search query is either “white wines” or “buy wines white.” Which keyword match option should they select?Broad matchPhrase matchExact matchNegative keyword
