Home » Adsense Multiple Customer Management » CPM is an AdSense-only term used to report publishers’ impression-based revenue and RPM is an industry-wide term that refers to impression-based bids from advertisers. CPM is an AdSense-only term used to report publishers’ impression-based revenue and RPM is an industry-wide term that refers to impression-based bids from advertisers. Advertisement 5shares Facebook LinkedIn Pinterest Twitter Email True False Join our listSubscribe to our mailing list and get interesting stuff and updates to your email inbox. Thank you for subscribing.Something went wrong.We respect your privacy and take protecting it seriously