Tara is your agency’s Campaign Manager specialist. You reach out to her to figure out why there are additional cost-per-thousand-impressions (CPM) fees on this month’s invoice. What did Tara do to incur this increase in fees?

She enabled day and time targeting She increased media spend, which moved her to a higher rate tier She set up click trackers She launched a new rich media campaign

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Alex is in charge of DoubleClick billing for his agency. He’d like to separate charges on his Bid Manager invoice so he can clearly see the costs of media fees and platform fees. How can he accomplish this?

Assign an Itemization level as “Separate media and platform” fees Fill out the “Billing invoice code” field Add the information to the “Invoice detail level” field Make adjustments based on the sixty-day rolling invoice cycle

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