- Bring your sales and marketing teams together to collaborate on a shared project and solve problems.
- Compare marketingsperformance against that of sales to determine who gets the larger cut of the next quarterly budget.
- Create an open forum where both marketers and sales reps make suggestions to the teams in product to determine which products get built for customers next.
- Use post-its to map out your entire customer journey and ﬂywheel.
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