If one of your display ad groups isn’t serving due to incorrect target and bid settings, what should you do?

Google Ads Display Certification
  • Set the targeting for the ad group to “Target all”
  • Set the targeting for the campaign to “Target all” and resubmit the ad
  • Set the targeting for the ad group to “Broad Reach”
  • Set all targeting for the ad group to “Observations” and at least one targeting method to “Targeting”

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