Here is the answer of the question: If you’re running a Google Video campaign with an awareness goal and you wish to understand the extent to which your campaign shifts user perception or behavior, what measurement solution should you use, in addition to fundamental video metrics like “Video played to?”
- You should use Reach Planner.
- You should use Viewability with Active View.
- You should use Unique Reach and Frequency.
- You should use Brand Lift.
The above question is related to “Google Ads Video Certification“. You can find all the updated questions and answers related to to “Google Ads Video Certification” on the “Google Ads Video Certification” page. If you find the update in question or answers, do comment on this page and let us know. We will update the answers as soon as possible.
Subscribe to our mailing list and get interesting stuff and updates to your email inbox.