Match the client goal to the correct ad extension.


Sitelink Extension

The client is interested in directing people to specific pages on their website.

Call Extension

The client is focused on driving phone calls to their business.

Message Extension

The client wants to easily connect with potential customers that prefer to text.

Location Extension

The client operates many retail stores and wants potential customers to see the distance from their location to the stores.


Price Extension

The client is interested in showcasing their services and range of products with the respective prices.

Structured Snippets

The client wants to describe the features of a specific product their business offers before customers click on the ad.

Promotion Extension

The clients want to quickly and prominently display information about offers without having to update every single ad.

Callout Extension

The client wants their ads to highlight valuable attributes about their business to potential customers.

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