Advertisement
- Shift budget from high-performing line items to the underperforming/underdelivering line items.
- Adjust frequency caps on the underdelivering/underperforming line items to serve more impressions
- Shift budget from the underperforming and underdelivering line items to higher performing line items that are scaling.
- Adjust frequency caps on the underdelivering/underperforming line items to serve less impressions
Join our list
Subscribe to our mailing list and get interesting stuff and updates to your email inbox.