Surf-N-Board sells a lot of boards in-store and they want to make sure their offline data is taken into account for optimization efforts. What’s a best practice for working with offline data?

Optimize performance in DoubleClick Search Assessment
  • Upload offline conversion data only if conversions have occurred
  • Upload offline conversion data once a month
  • Upload offline conversion data files in the order conversions occurred
  • Upload offline conversion data in its original formatting

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