what happens if you have param 1 in your ad but there is no corresponding value at the keyword level 96060

What happens if you have Param 1 in your ad, but there is no corresponding value at the keyword level?

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  • Without it, the ad will not serve
  • Without it, the ad will exceed character limits
  • Without it, the destination URL will not work.
  • Without it, the placeholder ad title won’t appear.
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