What is "attribution" in performance advertising?

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Here is the answer of the question: What is "attribution" in performance advertising?

  • A system in which you assign credit to different advertising partners and platforms for driving conversion.
  • An agreement with other Twitter account holders to include their handle or hashtag in an ad campaign.
  • A method of tracking conversions associated with a particular hashtag.
  • A legal requirement to credit authors and artists of content used in your campaign.

The above question is related to "Twitter Performance Ads Specialist". You can find all the updated questions and answers related to to "Twitter Performance Ads Specialist" on the "Twitter Performance Ads Specialist Assessment Answers" page. If you find the update in question or answers, do comment on this page and let us know. We will update the answers as soon as possible.

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