- A dynamic publisher pixel implemented in the Floodlight tag
- An HTML5 macro added to the Floodlight tag and ad tag, and uploaded in the SDK
- A Floodlight tag with the activities set to collect in-app variables, available in DT files
- A user-resettable device identifier passed to both Floodlight tags and the ad tags running in apps
Subscribe to our mailing list and get interesting stuff and updates to your email inbox.