You have a budget of US$75 per day for your client’s Search campaign, and you’d like to set a maximum cost-per-click (max. CPC) bid of US$1. How can you validate that this is the right bid amount for getting the most clicks?

Google Ads Search Certification
Editorial StaffLeave a Comment on You have a budget of US$75 per day for your client’s Search campaign, and you’d like to set a maximum cost-per-click (max. CPC) bid of US$1. How can you validate that this is the right bid amount for getting the most clicks?
  • Use bid simulators to see CPC estimates
  • Bid across multiple ad groups to determine the average
  • Try various CPC amounts to determine the average
  • Raise your max. CPC to US$3 to cover possible competitive bids

Related Posts

With Similar Audiences, which Google product is included when finding new people with similar profiles?

Editorial Staff

An advertiser attempts to enable target cost-per-acquisition (CPA) bidding but the option isn’t available. The most likely reason is that the advertiser:

Editorial Staff

Leo is in charge of advertising for the clothing lines of a large manufacturer. He uses his Google Ads Recommendations page to help him evaluate his Search Ads campaigns. Which feature makes the optimization recommendations valuable for Leo?

Editorial Staff

Leave a Reply

Your email address will not be published. Required fields are marked *