The marketing manager of a food delivery company is focused on driving as many orders as possible on a weekly basis. Which of the following creative implementations would you recommend the marketing manager to use to help achieve their goal?

Here is the answer of the question: The marketing manager of a food delivery company is focused on driving as many orders as possible on a weekly basis. Which of the following creative implementations would you recommend the marketing manager to use to help achieve their goal?

• Address the viewer’s desire for food in the first 5 to 10 seconds of the video.
• Use “Sign up to our newsletter” as the primary call-to-action.
• Add as much diverse imagery and language as possible throughout the ad to hold the attention of the viewer.
• Explain the background of the company during the first half of the video.

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