Privacy for Agencies and Partners Certification Exam Answers 2024

Exam Name: Privacy for Agencies and Partners Certification

Exam URL: https://skillshop.exceedlms.com/student/path/522855-privacy-for-agencies-and-partners-certification

1. What main benefit do you get from linking Google Analytics and Google Ads?
2. Your client wants to start collecting first-party data. Which two Google tagging infrastructures can help them build durable first-party data?
3. A customer wants to try a new privacy-centric media strategy and is looking for a way to test effectiveness. Which test could you recommend?
4. How do users benefit from the advertiser identity verification program?
5. How can you use Smart Bidding to reach more consumers who will drive the highest conversion revenue?
6. Which of the following is considered a best practice for building a privacy-safe, full-funnel marketing strategy?
7. Google continuously invests in the security of its consumer-facing products. What’s the top benefit for doing so?
8. How can user privacy solutions create a positive business opportunity?
9. As advertisers look to adopt greater privacy-forward measures, what does Chrome and Android Privacy Sandbox aim to help them achieve?
10. Which key levers must clients invest in to strengthen user trust?
11. What’s one way Google’s user privacy solutions can help deliver value to advertisers?
12. Which strategy can help encourage as many site visitors as possible to share their email?
13. Your client wants to know what the Chrome and Android Privacy Sandbox can do for them. Which two ways can it support their advertising?
14. How can Smart Bidding support a client’s goal to optimize profit rather than revenue?
15. Your client isn’t convinced that third-party cookies will be deprecated. What should you say to convince your client otherwise?
16. Which reason accurately highlights why Smart Bidding is considered a durable, privacy-safe solution?
17. What’s a best practice for an eCommerce client using Smart Bidding?
18. What should a marketer do when a subset of conversions can’t be tied to ad interactions?
19. Your client comes to you for advice on improving their privacy-centric plans. What two steps do you recommend they take?
20. In Google Analytics 4, which feature does the new data deletion feature offer businesses?
21. Your client is looking for a way to compensate for conversion data loss. What’s a short-term solution that can solve your customer’s attribution problem?
22. Your client isn’t sure how Consent Mode can benefit their business and asks for your advice. Which feature of Consent Mode should you tell your client about?
23. Your client wants to start rolling out durable solutions that can support their marketing strategy. Which three solutions can they adopt today?
24. How does optimized targeting support a cookieless world?
25. Why are traditional methods of tracking becoming less reliable?
26. Which of the following is an effective way to broaden your advertising strategy in a privacy-safe way?
27. Why has the ads ecosystem seen an increased need for machine learning?
28. What data controls can advertisers get from Google Analytics 4?
29. If you want to drive performance in a privacy-safe way, how can Smart Bidding help?
30. How does a heavy-up geo-experiment strategy deal with budget?
31. A customer wants to test cookieless geo-experiments. What’s one of its benefits?
32. What tool within Google Analytics 4 enables advertisers to model user journeys in the absence of observed data?
33. Which benefits does conversion modeling bring to a client’s business?
34. Why can Smart Bidding continue to be effective after the deprecation of third-party cookies?
35. How does optimized targeting find new, high-performing audiences?
36. When an advertiser adds one of their users to the advertiser’s Customer Match list, what happens to the user data?
37. Which campaign type can help unite all non-keyword related Google advertising into one automated cross-product?
38. While communicating about the Chrome and Android Privacy Sandbox, which of the two following statements would you use?
39. In which way does Customer Match drive personalized, high-performance campaigns?
40. When it comes to measuring campaign performance, which Chrome and Android Privacy Sandbox API aims to do so without using third-party cookies?
41. What key benefit will your client get from using Consent Mode?
42. Which of the following is true of conversion modeling?
43. Your client has come to you for advice on optimizing for higher-value conversions. Where would you recommend they start?
44. Why would someone use Google Analytics for Firebase instead of Google Analytics 4, even though both experiences are powered by the same SDK?
45. How will the Chrome and Android Privacy Sandbox APIs be used by ad tech companies, including Google Ads product offerings?
46. What’s a requirement for using enhanced conversions?
47. Your client’s getting ready to launch their privacy strategy, but still need to address ongoing privacy changes that will affect how they collect data. What action can they take starting now?
48. What feature makes Google machine learning modeling different from other privacy-forward proposals?
49. What are two key benefits of machine learning in light of the changing privacy landscape?
50. You’re working with a customer who wants to invest in a durable first-party data strategy. What should you tell them to do?
51. When advertisers want to model user journeys without observable data, which tool within Google Analytics 4 can help them do that?
52. How can Smart Bidding support a business goal to optimize profit rather than revenue?
53. What’s a recommended way to broaden your advertising strategy in a privacy-safe way?
54. Your client has a high volume of repeat customers and wants your help reaching consumers who will drive the highest conversion revenue. How would you recommend they achieve their goal using Smart Bidding?
55. When it comes to strengthening user trust, which key levers are most important?
56. Which of the following is a reason that makes Google machine learning modeling different from other privacy-forward proposals?
57. What’s a recommended way to build a privacy-safe, full-funnel marketing strategy?
58. The Chrome and Android Privacy Sandbox supports which two key advertising use cases?
59. What’s one thing that drives Google to continuously invest in the security of its consumer-facing products?
60. What’s a main benefit of linking Google Analytics and Google Ads?
61. What’s an example of Customer Match driving personalized, high-performance campaigns?
62. If a client is looking to optimize for higher-value conversions, where should they start?
63. Which features make Smart Bidding a durable, privacy-safe solution?
64. A customer wants to try a new privacy-centric media strategy and is looking for a way to test effectiveness. Which test would help them accomplish this?
65. What benefit do users get from the advertiser identity verification program?
66. What does the new data deletion feature offer businesses in Google Analytics 4?
67. Which three durable solutions can most clients implement today to enhance their marketing strategy?
68. Which of the following is a key benefit of conversion modeling?
69. What data controls does Google Analytics 4 offer advertisers?
70. What’s an example of implementing user privacy solutions as a positive business opportunity?
71. What advice would you give to your eCommerce client to get the most from Smart Bidding?
72. What’s causing traditional tracking methods to become less effective?
73. Your client wants your advice on whether Consent Mode can help their business. Which Consent Mode feature should you tell them about?
74. In what way does optimized targeting connect with new, high-performing audiences?
75. What’s the key benefit of implementing Consent Mode?
76. Your client is having trouble getting site visitors to share their email. What strategy do you recommend they follow to get as many email sign-ups as possible?
77. Using enhanced conversions requires which of the following circumstances?
78. Why is optimized targeting a good fit for a cookieless world?
79. What factors allow Smart Bidding to drive performance in a privacy-safe way?
80. Your client needs to measure campaign performance without third-party cookies. Which Chrome and Android Privacy Sandbox API will help them do this?
81. When it comes to compensating for conversion data loss, which of the following is a short-term solution that can solve an attribution problem?
82. Since 2017, the ads ecosystem has seen an increased need for machine learning due to which of the following reasons?