What’s the key benefit of implementing Consent Mode?

Here is the answer of the question: What’s the key benefit of implementing Consent Mode?

• It makes it mandatory for users to accept third-party cookies tracking.
• It creates an automated integration between the advertiser’s website and Google Analytics 4.
• It provides the option to adjust how the Google tag behaves based on the user’s cookie consent choices.
• It allows publishers to offer more audience segments based on users’ consent.

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