Inputs
Tip: Enter your monthly budget and adjust CPC/CTR/Conv%. Results update instantly.
Projected Results
Impressions
—
Clicks
—
Conversions
—
CPA
—
Revenue
—
ROAS
—
CPM
—
How these are calculated
- Clicks = Budget / CPC
- Impressions = Clicks ÷ (CTR/100)
- Conversions = Clicks × (ConvRate/100)
- CPA = Budget ÷ Conversions
- Revenue = Conversions × AOV
- ROAS = Revenue ÷ Budget
- CPM = (Budget ÷ Impressions) × 1000