Digital Marketing for SMBs Certification Exam Answers 2021

Exam Name: Digital Marketing for SMBs Certification

Exam URL: https://www.semrush.com/academy/exams/digital-marketing-for-smbs-exam

  1. Why is it easier to measure the results of digital marketing?
  2. How do you measure conversions on your site in Google Analytics?
  3. When you group email recipients based on common factors such as demographics, age, or purchase history, it’s called:
  4. If you want to show up as a search result for a particular search phrase in Google, you need:
  5. When you run Google Ads, you pay:
  6. Retargeting allows you to show ads to people who have never been to your website.
  7. Your display ad should link to your home page because it builds your brand relevance
  8. How do you track the success of social media ads?
  9. Analyzing the digital marketing strategies of businesses you don’t compete with is a waste of time.True or false?
  10. You cannot do digital marketing effectively with a limited budget.
  11. Where should the link in your email point to on your site?
  12. More links pointing to your site means more visibility for your business. True or false?
  13. The quality of the text in your ad copy is the key factor for assigning a quality score in Google Ads. True or false?
  14. Which widget in the Semrush Organic Research tool is the easiest way to see what content performs better in organic search?
  15. If SEO is done correctly, you will see results in less than a month. True or false?
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