Question: What does retargeting do?
- Ads on other sites bring users who visited your site in the past back to your site.
- Ads on sites similar to yours bring brand-new users to your site.
- Ads are displayed to users who match the demographics of past customers.
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "Digital Marketing for SMBs with Greg Gifford" page.