What are key factors to keep in mind when choosing a bidding strategy for your campaign?

Google Ads Display Certification

Here is the answer of the question: What are key factors to keep in mind when choosing a bidding strategy for your campaign?

  • Performance, auctions, and user journey complexities
  • Budget, competition, and user thought processes
  • Location, calls-to-action, and user conversion costs
  • Targeting, auctions, and campaign cost-per-click

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