Diego wishes to review the ordered revenue metric to identify the best selling products that contribute to their Amazon.com sales. Which of the following reports or dashboards can Diego use to find these insights?

Question: Diego wishes to review the ordered revenue metric to identify the best selling products that contribute to their Amazon.com sales. Which of the following reports or dashboards can Diego use to find these insights?

  • Traffic
  • Sales
  • Forecasting

Explanation

The Sales dashboard is the retail analytics area for revenue and unit performance. Ordered revenue measures customer order value before shipment-based adjustments. Reviewing this metric helps identify which ASINs contribute most to retail sales performance. It is separate from traffic visibility and demand planning views.

Why the other options are incorrect

Traffic focuses on shopper activity such as detail page views, not revenue contribution.

Forecasting supports demand planning and inventory expectations, not ordered revenue analysis.

Source for verification

https://developer-docs.amazon.com/sp-api/docs/report-type-values-analytics

https://sellercentral.amazon.in/help/hub/reference/external/202142130?locale=en-IN

The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "Amazon Ads Advanced Retail Certification" page.

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