Question: Which of the following requirements must be met in order for Amazon.com vendors to offer a Promotion?
- The Promotion must be for a product with at least 20 reviews.
- The Promotion must be for a parent ASIN.
- The Promotion must offer the lowest price for the product on Amazon.com.
Explanation
Promotions must meet Amazon pricing requirements so the offer represents a valid customer savings opportunity. For vendor promotions, the promoted price must be the lowest price for the product in the Amazon store. This requirement helps ensure the promotion is competitive and clearly valuable to shoppers. Review count and ASIN hierarchy do not replace the price requirement for offer eligibility.
Why the other options are incorrect
20 reviews is not the stated vendor requirement for creating a Promotion.
Parent ASIN is incorrect because promotions are not required to be limited to parent ASINs.
Source for verification
https://sellercentral.amazon.com/help/hub/reference/external/G60951
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "Amazon Ads Advanced Retail Certification" page.