Question: Which of the following fees are required to be paid by selling partners and included in the total cost of running Coupons?
- Fulfillment fees
- Redemption fees
- No fees are included
Explanation
Coupons include costs that selling partners must account for when calculating the total promotion budget. Amazon charges coupon-related fees when customers use the offer. These charges are separate from the customer discount amount funded by the selling partner. Because the cost is tied to coupon usage, it directly affects the total cost of running the promotion.
Why the other options are incorrect
Fulfillment fees are order-handling costs, not the coupon-specific promotional fee.
No fees are included is incorrect because Amazon charges coupon-related fees when the offer is used.
Source for verification
https://sellercentral.amazon.com/help/hub/reference/external/GM2HYLSWFBZ267BB
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "Amazon Ads Advanced Retail Certification" page.
