Question: The Insight Tag is a prerequisite for Website Retargeting.
- FALSE
- TRUE
Explanation
The LinkedIn Insight Tag is required to track website activity for LinkedIn advertising. Website Retargeting uses that website activity to build audiences from members who visited specific pages. Without the tag installed and verified, LinkedIn cannot collect the visit data needed for website-based retargeting. This makes the tag a required setup step before using website visitor audiences.
Why the other options are incorrect
FALSE This is incorrect because Website Retargeting depends on the LinkedIn Insight Tag to capture website visitor activity.
Source for verification
https://www.linkedin.com/help/lms/answer/a427660
https://www.linkedin.com/help/lms/answer/a421833
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