Question: You want to increase your app's adoption rate, so you include positive user testimonials in your app description. Which of the following is the correct way to do so?
- Post your users' comments anonymously to preserve their privacy.
- Ensure that your testimonials are written by people who aren't motivated by financial gain.
- Include unattributed or anonymous user testimonials in your app's metadata.
- Add a comparison of your app or game to other apps or games that are similarly priced.
Explanation
Google Play requires reviews and testimonials to remain authentic, relevant, and not manipulated for promotional gain. User Ratings, Reviews, and Installs policy prohibits fraudulent or incentivized reviews and ratings. Metadata policy also disallows unattributed or anonymous user testimonials in the app description. Any testimonial used in a store listing must avoid misleading users or influencing placement through illegitimate means.
Why the other options are incorrect
Anonymous comments Anonymous testimonials are not allowed in app description Metadata.
Anonymous testimonials Unattributed or anonymous testimonials violate Google Play Metadata policy.
App comparison Comparisons with other apps can be misleading and are not appropriate in app description Metadata.
Source for verification
https://support.google.com/googleplay/android-developer/answer/9898684
https://support.google.com/googleplay/android-developer/answer/9898842
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