Question: Li would like to reach viewers on streaming services like Freevee and Twitch. Which type of ad should Li use?
- Device ads
- Sponsored Products
- Sponsored TV
Explanation
Sponsored TV is designed for streaming TV advertising across Amazon entertainment environments. It helps advertisers reach viewers through streaming content, including placements associated with Twitch and Amazon streaming inventory. The format supports video-based brand messaging for audiences watching entertainment content. This makes it the relevant choice for reaching viewers on streaming services.
Why the other options are incorrect
Device ads are used on Amazon devices and screens, not primarily for streaming service video placements.
Sponsored Products promote individual product listings in shopping contexts, not streaming TV inventory.
Source for verification
https://advertising.amazon.com/products/sponsored-tv
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "Amazon Ads Foundations Certification" page.
