Question: Amazon DSP is a secure, privacy-safe, and cloud-based clean room solution, in which advertisers can easily perform analytics and build audiences across pseudonymized signals, including Amazon Ads signals as well as their own inputs.
- False
- True
Explanation
Amazon Marketing Cloud is the secure, privacy-safe, cloud-based clean room solution for analytics across pseudonymized signals. The described capability belongs to Amazon Marketing Cloud, not Amazon DSP. Amazon DSP is used for programmatic media buying to reach audiences across Amazon and third-party inventory. The statement is false because it assigns clean room analytics functionality to the wrong Amazon Ads solution.
Why the other options are incorrect
True is incorrect because Amazon DSP is not the clean room solution described.
Source for verification
https://advertising.amazon.com/solutions/products/amazon-marketing-cloud
https://advertising.amazon.com/solutions/products/amazon-dsp
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "Amazon Ads Foundations Certification" page.