Question: What's a good NPS score?
- Varies by industry
- Anything positive
- 10 or above
- 20 or above
Explanation
A “good” Net Promoter Score (NPS) depends on industry benchmarks and customer expectations. Scores that are strong in one sector may be average in another. HubSpot Service Hub emphasizes comparing NPS to relevant industry standards for meaningful analysis. Absolute thresholds do not provide accurate context for performance evaluation. Understanding relative scores ensures actionable insights for improving customer loyalty.
Why the other options are incorrect
Anything positive: Positive scores may be low relative to industry standards.
10 or above: Fixed numbers do not account for industry variation.
20 or above: Arbitrary thresholds ignore contextual differences across sectors.
Source for verification
HubSpot Net Promoter Score Overview
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