Question: What is the primary function of the Pinterest Conversions API (CAPI)?
- It eliminates the need for any manual tracking or campaign optimization when evening out attribution tracking accuracy.
- It places an image pixel on a website to track conversion events.
- It enables automatic, real-time transfer of web, in-app, or offline conversions directly to Pinterest via a server-to-server endpoint.
- It allows advertisers to upload CSV files of conversion data to Pinterest.
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "Pinterest Performance Essentials Quiz" page.