What is the purpose of using Google Trends during keyword research?

Question: What is the purpose of using Google Trends during keyword research?

  • To find the exact search volume for specific keywords
  • To see whether interest in a topic is growing or declining over time
  • To identify which competitors are ranking for keywords
  • To discover related keywords you haven't considered

The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "HubSpot AEO Fundamentals" page.

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