Question: Fill in the blanks: You need to figure out your _____ before you can implement a _____.
- process, technology
- technology, process
- edges, core
- single source of truth, sales enablement technology
Explanation
You must first define your processes before implementing technology to support them. Technology should enable and automate established workflows rather than dictate how work is done. Aligning tools with processes ensures efficiency, consistency, and measurable outcomes. Process-first approach maximizes the effectiveness of sales enablement technology.
Why the other options are incorrect
B) Implementing technology before defining processes can lead to inefficiencies and misalignment.
C) Edges and core do not represent the primary sequence of process and technology implementation.
D) A single source of truth is part of data strategy, not the first step in technology implementation.
Source for verification
HubSpot Sales Enablement Technology Guide
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