Author name: Pankaj Jangir

Question: Which metric reports on how often a channel contributes to a conversion prior to last-click attribution? Primary conversion Second-to-last-click […]

Question: What report compares metrics based on user acquisition date over a series of weeks? User Explorer Active Users Users

Question: What is the “Bounce Rate” in Google Analytics? Percentage of visits when a user landed on a website and

Question: What would prevent data from appearing in a Custom Report? Too many metrics in a Custom Report A filter

Question: Google Analytics cannot collect data from which systems by default? Offline inventory database Websites Online point-of-sale systems Mobile devices

Question: Where should the Analytics tracking code be placed in the HTML of a webpage for data collection? Just after

Question: Segments will not allow you to do what? Create subsets of sessions or users Permanently alter data Build custom

Question: To recognize users across different devices, what is required for User ID? A new Analytics account for reporting Google

Question: What channel is not included in the default Channels report? Direct Display Organic Search Device The answer(s) to the

Question: What is not a filter setting for data in views? Modify Include Restore Exclude The answer(s) to the question

Question: Which reports indicate how website referrals, organic search, and ad campaigns assisted in conversions? Goals reports Acquisition reports Multi-Channel

Question: In Multi-Channel Funnel Reports, what channel would not be credited with a conversion? Paid and organic search Website referrals