How does a Google Video campaign with a “brand awareness and reach” campaign goal benefit from target cost-per-thousand impressions (tCPM) being selected as the optimal bidding strategy?

Here is the answer of the question: How does a Google Video campaign with a “brand awareness and reach” campaign goal benefit from target cost-per-thousand impressions (tCPM) being selected as the optimal bidding strategy?

  • By optimizing bids to put the campaign’s message in front of as many relevant people as possible.
  • By analyzing historical feedback and making adjustments to bids based on performance signals.
  • By acquiring as many clicks as possible according to the daily budget that’s been set.
  • By creating as many impressions as possible in line with the target cost-per-acquisition.

The above question is related to “Google Ads Video Certification“. You can find all the updated questions and answers related to to “Google Ads Video Certification” on the “Google Ads Video Certification” page. If you find the update in question or answers, do comment on this page and let us know. We will update the answers as soon as possible.

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