Question: Which strategy can help encourage as many site visitors as possible to share their email?
- Using a single sign-on (SSO) tool, like Google or Facebook Connect, which can boost the email sharing rate by 20%-40%.
- Boosting the chances of email collection by adding an email collection pop-up feature.
- Adjusting the landing page strategy and including the email-sharing at the checkout page only.
- Increasing the lifetime value (LTV) by prioritizing more discounts through email.
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