Question: True or false? Most sales organizations are doing everything they can to remove friction from their flywheel.
- True
- False
Explanation
Most sales organizations put more attention on adding force than on removing friction. Friction can remain hidden in manual tasks, inefficient handoffs, unclear processes, or buyer inconvenience. The frictionless selling framework focuses on identifying and reducing these obstacles so the sales team can sell more effectively. Removing friction helps the flywheel maintain momentum with less wasted effort.
Why the other options are incorrect
True is incorrect because many sales organizations overlook friction while focusing mainly on activities that apply force.
Source for verification
https://academy.hubspot.com/lessons/identify-the-friction-thats-holding-your-sales-team-back
https://www.hubspot.com/flywheel
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "HubSpot Frictionless Sales Certification" page.