Question: Businesses in the U.S. that have a Brand Store on Amazon will automatically be enrolled in which solution?
- Brand Follow
- Sponsored Brands
- Posts
Explanation
Brand Follow allows shoppers to follow brands and see more brand content across Amazon. Amazon Ads states that brands in the United States with a Store are automatically enrolled in this solution. This helps brands build ongoing engagement with shoppers who choose to follow them. It is connected to Brand Stores rather than paid campaign setup.
Why the other options are incorrect
Sponsored Brands is incorrect because it is a paid sponsored ads solution and is not automatically activated by having a Store.
Posts is incorrect because it is a separate brand content solution and is not the automatic enrollment named for U.S. Brand Stores.
Source for verification
https://advertising.amazon.com/resources/whats-new/brand-follow
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "Amazon Sponsored Ads Certification" page.
