Question: What are the benefits of pre-built journeys in Mailchimp’s Customer Journeys?
- They’re fully customizable, so you can tweak them to meet the specific needs of your business
- Reviewing the predefined workflows and settings of pre-built journeys can help you expand your understanding of other automation strategies
- Instead of building every journey from scratch, you can save time by selecting a pre-built journey
- Pre-built journeys offer more depth—they’re the only customer journeys that let you include multiple starting points
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