Question: What are the three types of segments you can create in HubSpot?
- Saved filters, active lists, active filters
- Static filters, active lists, active filters
- Static filters, static lists, opted-out filters
- Saved filters, active lists, static lists
Explanation
HubSpot uses three standard ways to group records depending on the goal: a quick record view, a dynamic segment, and a fixed snapshot segment. In current HubSpot terminology, these are saved views, active segments, and static segments. An active segment updates automatically as records start or stop meeting the criteria, while a static segment preserves membership at the time it is created and saved. That is why the only valid set is the one that includes the saved-record grouping plus both segment types. HubSpot Knowledge Base+1
Why the other options are incorrect
A) This is incorrect because HubSpot does not use active filters as one of the three standard record-grouping types. HubSpot Knowledge Base
B) This is incorrect because static filters is not a HubSpot grouping type. HubSpot Knowledge Base
C) This is incorrect because opted-out filters is not a standard HubSpot segment type. HubSpot Knowledge Base
Source for verification
https://knowledge.hubspot.com/segments/create-active-or-static-lists
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "HubSpot Marketing Hub Software Certification" page.