Question: Louis is a marketer for an online shoe store. Each product page includes a series of images and a short video of the shoe. Louis wants to make these pages more accessible. What steps should he take? Choose all that apply.
- Add descriptive alt text for each image.
- Include captions for videos.
- Decrease text size and contrast.
- Ensure users can stop the videos' autoplay.
- Disable all pop-ups on the pages.
Explanation
Accessible media supports HubSpot’s inbound methodology by reducing barriers that prevent visitors from consuming product information. Descriptive alt text helps people using screen readers understand the purpose of product images. Video captions make visual content usable when audio is unavailable or inaccessible. Autoplay controls give visitors more control over motion and sound, which improves usability and reduces friction.
Why the other options are incorrect
Decrease text size and contrast is incorrect because smaller, lower-contrast text makes content harder to read.
Disable all pop-ups is incorrect because pop-ups are not the specific accessibility issue created by product images and videos.
Source for verification
https://knowledge.hubspot.com/website-pages/add-alt-text-to-an-image
https://knowledge.hubspot.com/website-pages/manage-page-settings
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