Question: How much budget should you set when launching your Universal App campaigns?
- 50 times that of your target cost per installation.
- 25 times that of your target per cost installation.
- The most you’re willing to lose to gather stats until you're profitable.
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "PPC Fundamentals Course with Joel Bondorowsky" page.
