Question: If a keyword has a 2% conversion rate, and the value of a conversion is $100, what is the value per click of that keyword?
- $2
- $0.2
- $0.02
- $0.002
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "PPC Fundamentals Course with Joel Bondorowsky" page.