A marketer wants to know which of two different video lengths drives a stronger CPA for their campaign. To do this, what should they set up?

Question: A marketer wants to know which of two different video lengths drives a stronger CPA for their campaign. To do this, what should they set up?

  • To do this, what should they set up?
  • A Search Lift study
  • A brand survey
  • A new ad group
  • A Demand Gen Experiment

The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "Google Ads Video Professional Certification" page.

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