According to Jobs Theory, which of the following is an example of a job story?

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  • Our customers buy our product because it helps them feel more confident in social situations.
  • When I’m on my way to work, I want a quick and easy breakfast so that I can finish eating before I get to work and not get hungry again until after my first meeting of the day.
  • XYZ, Inc. was founded in 1902 in Paris, France as a manufacturer of electric generators. Over the past century, they’ve grown from a regional manufacturer into an international power solutions leader.
  • Our support team is responsible for helping customers find the answers they need as quickly as possible.
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