All of the following are examples of social selling EXCEPT:

Question: All of the following are examples of social selling EXCEPT:

  • Reading, sharing, and commenting on blog posts
  • Following and engaging with thought leaders on social media platforms
  • Sharing content from your company and other sources on social media
  • Sending a series of personalized emails to good-fit prospects

Explanation

HubSpot’s social selling involves using social platforms to build awareness, share relevant content, and engage with people in a helpful way. The correct choice describes outreach through email, which belongs to personalized sales communication rather than social platform engagement. In the connect phase, email can be part of a sequence, but that does not make it social selling. The distinction is based on the channel and activity used to create engagement.

Why the other options are incorrect

Blog engagement is part of social selling because it helps create visibility and relevant interaction.

Thought leader engagement fits social selling because it uses social platforms to build relationships and context.

Content sharing fits social selling because it uses social channels to provide helpful information.

Source for verification

https://academy.hubspot.com/lessons/inbound-sales-fundamentals

The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "HubSpot Inbound Sales Certification" page.

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