Author name: Pankaj Jangir

Question: How do you get more meaningful statistics without spending more money? Choose 3 correct answers. Add keywords Limit your […]

Question: What does tracking performance down a sales funnel enable you to do? Choose 3 answers. Know how much to

Question: True or false? An effective PPC strategy should consider the ads themselves; the steps that users take on your

Question: Google Ads hierarchy, from largest to smallest, is: MCC -> Account -> Campaign -> Ad Group Campaign -> Account

Question: Which is not an example of a dimension? Days of the week Visitors Devices Cities The answer(s) to the

Question: Conversion Optimizer works by: A/B testing your landing page for higher conversion rates Automatically adjusting bids keywords as well

Question: Ads for Universal App Campaigns are created: Automatically in the Merchant Center. Automatically from the Google Play store listing.

Question: Fill in the blank. The best practice for a/b testing two different calls to action for a \_\_\_\_\_\_\_\_\_\_ad is

Question: How many ad sizes are there on the GDN? 20 10 30 25 The answer(s) to the question is

Question: True or false? Frequency capping sets limits on how many times the same person can see an ad. True

Question: Fill in the blank. Display advertising allows you to reach users at the \_\_\_\_\_\_\_\_\_\_\_ stage of the decision making

Question: True or false? Uploading a CSV of your data feed from your computer will allow you to set an