Author name: Pankaj Jangir

Question: What are custom metrics? A report showing all results, cost per result, and result rate – by objective. A

Question: Which part of the marketing funnel do the objectives of a website traffic campaign sit? Consideration Awareness Conversion The

Question: Website Traffic campaigns give you access to all X social and demographic targeting. True or False? True False The

Question: Which bid strategy type allows you to choose exactly how much you are willing to pay for a link

Question: Video is a highly impactful ad type. Which of these tips is not one of our tips for video

Question: Which of the following can't you do in the custom metrics window? Add Metrics Delete Metrics Add a new

Question: What is this called when you win an auction, and your ad is served to a person on X?

Question: Which ad group goal means that your ad is shown to people who are most likely to visit your

Question: When thinking about targetting, what would be considered a restrictive targeting option? Platform Interests Keywords Events The answer(s) to

Question: Which of these tips is recommended for successful creatives? Do not ask questions in your creative Include rich, engaging

Question: What does the tip, the three R's, stand for when creating strong, eye-catching creatives? Resonance, Relevance, Recency Reputation, Relevance,