SEMrush Building a Social Listening Program Exam

Question: What do you need to consider when determining which social listening tool is best for you? Choose three answers. […]

Question: What is one way to ensure you receive stakeholder buy-in? Tell them to trust you. Tell them it won’t

Question: What are some of the KPIs you can use to determine success of your social listening strategy? Choose two

Question: What can you learn about your audience from social listening? How they feel about a brand and its competitors

Question: What kinds of businesses can use social listening? Any business or organization can utilize social listening principles. Nonprofits don’t

Question: What role should your PR and Comms teams have in your strategy? PR and Comms will be able to

Question: Why is Boolean Search a consideration when looking at social listening tools? Choose two answers. Tools that offer Boolean

Question: What does Boolean Search let you do? Helps you find more specific keyword mentions with operators and modifiers so

Question: Which of these are metrics you can analyze with social listening? Customer satisfaction/sentiment Demographics Number of mentions Share of

Question: Which of these are use cases for brand social listening? Choose three answers. Learn more about your audience’s views

Question: How do you complete the responsibility framework? Put your team’s name on all of the tasks so you can

Question: What do you need to know before you select a social listening tool? What channels you want to focus