Content Marketing Principles for Business Exam Answers 2024

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Exam Name: Content Marketing Principles for Business

Exam URL: https://www.semrush.com/academy/courses/content-marketing-principles-for-business/

  1. Effective content marketing can have many benefits, but it cannot help build authority for your brand.
  2. Which of the following formats can you use for a blog article on your website?
  3. Guest posts can’t help you earn referral traffic but they can increase brand exposure.
  4. You can use email as a part of your content marketing strategy to nurture leads and promote seasonal offers.
  5. Which Semrush tool allows you to discover “missing” and “untapped” keywords that your competitors rank for?
  6. One of the benefits of topic clustering is that you can avoid covering the same topic twice by grouping subsections correctly.
  7. Which Semrush tool provides you with a SERP analysis of the top 10 competitors ranking for a keyword, and also recommendations based on Semantic-related words, Backlinks, Readability score and Text length?
  8. Using questions in your articles can be useful, as it may help you with voice search and it may help you with obtaining a featured snippet on SERP.
  9. Which of the following should you include in an editorial calendar when creating a content marketing plan?
  10. When distributing your content, which of these practices can be used for promoting content?
  11. Search engines do not interpret backlinks as trust signals from one site to another.
  12. Which of the following are metrics you can use to track for content success?
  13. Which Semrush tool allows you to sort potential content ideas based on topic efficiency and also trending subtopics?
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